Security Marketing & Communications
The Voice of Cyber
Helping every organisation connect with their audience better.
Are You Ready To Engage?
How do you connect with your audience in a world competing for that very same attention?
Whether sales & marketing, internal communications, or improving public perception, it’s all about engagement. That means connecting on a human level.
Enterprise or start-up, B2B or B2C, the reality is everything is P2P: Person-to-Person.
KBI helps businesses connect with their audience and build true engagement while letting technology and automation do the heavy lifting. Less administrative work and just genuine conversations with the people that matter to you.
Stay in the Know
Keep in the loop with news and ideas in the security field with constant articles, films, and interviews with some of the foremost experts in cyber from around the world.
Join Us
How We Help – A Designed Approach
KBI have built a range of frameworks based on best-practice and our own unique experience inside the security industry. In line with your situation and objectives, we select the right modules that help hit the right note with your audience.
Ignite
How do you hit the market aggressively and make an impact from a standing-start? Ignite helps start-ups launch and scale using data-driven systems to sustainably and intelligently grow businesses on a budget. No ‘growth hacking’, just reliable systems.
Amplify!
Tech organisations don’t make content for a living. We do. We work with start-ups through to the largest enterprises in tech to articulate and plan compelling content for their audiences, to enage, educate, convince, and convert with written and video content.
Ready to Get Started?
Schedule a time to speak with one of our Consultants about how your company can
grow awareness and interest in your security solutions.
Targeted Audiences
For Targeted Results
We help security and emerging tech businesses connect to their audience through digital platforms – amplifying the right messaging to the right people, and using hard data to get insight into what’s working and what’s not working.
We design and build sophisticated marketing architecture and produce engaging content to draw your ideal audience in. We remove the “sales” approach with awareness, education and story-telling, creating advocates and inbound leads.
By taking your audience on a journey through innovative digital flows, they are pre-sold, and ready to buy-in. That means higher conversion rates and fewer inefficient resources needed.
KBKast
The award-winning Cybersecurity Podcast for Executives. We focus on the outcomes, not just the tech.
Most Recent Episodes
Episode Archive
KBlog
Articles and musings from the KBI Krew and the occasional collaborator.
Five Ways to Identify Phishing Emails
As phishing emails come in different shapes and formats, there is no silver bullet to identify a phishing email. However, there is a collection of red flags you should be looking for before clicking on a new message. Here is our up-to-date guide to help you recognise...
Why multi-factor authentication on the PEXA platform leaves security concerns?
We published an article yesterday explaining why we see problems with the newly-introduced multi-factor authentication security measure on the PEXA electronic conveyancing platform. As a response to the growing number of conveyancing scams, such as...
How Abandoned Domain Names Pose a Major Cyber Risk to Your Business
Iron Bastion’s cybersecurity expert Gabor Szathmari, recently published novel research on abandoned internet domains, and how they are a significant cyber risk which threatens businesses and in particular the Australian legal profession. What is an Abandoned Domain...
ARNECC, ELN, ELNO, ECNL, PEXA – The Alphabet of Electronic Conveyancing
A recent cyber-attack incident against a property settlement transaction processed through the PEXA network has raised concerns over the transition from the traditional paper-based settlement process to electronic conveyancing. A number of cyber security experts have...
Why You Need Professional Email Hosting for Your Business
Your business deserves a reliable, safe and secure email service provider so that you can focus on your clients and not have to worry about cyber attacks. Email is an essential service for every business. However, not all email service providers are created equal....
Australian Health Records and Notifiable Data Breaches
Key Points: 25% of all data breaches contain Health Data Of Health Sector breaches - 41% were malicious or criminal data breaches Of malicious or criminal data breaches - 40% were cyber incidents 16% of Health Sector Data breaches affected 1,000-25,000 people The...
How To Prevent Payment Redirection Fraud At Your Conveyancing Practice
Enforcing Two-factor Authentication (2FA) on your email service is a robust security measure that can prevent payment redirection fraud. In the following article, we demonstrate how you can enable this powerful security feature on your corporate email accounts hosted...
How to Protect Your Legal Practice from Payment Redirection Fraud
This article is aimed at helping legal professionals who commonly provide payment instructions for trust accounts and other transactions over email. Providing payment instructions over email puts you at risk of payment redirection fraud. In this article, you will...
Is Your Conveyancing Practice Secure From Hacking?
The recent media reports of fraud against conveyancing practices suggest that professionals should be taking measures for protecting their businesses from cyber attacks. Cybercriminals primarily rely on an email-based attack known as phishing to help commit payment...
A Scam Which Preys on Vulnerable People (and Works!)
This phishing campaign is a prime example of how heartless cybercriminals prey on vulnerable people. Our experts have been made aware of a new email extortion scheme targeting Australians. The email suggests that a backdoor has been installed on the victim's computer...
